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Humans are clever animals. Our amazing ability to focus on our immediate surroundings has helped us survive. But on the downside it has given us a short-term thinking bias that we find really hard to break, which affects the way we run businesses.
Your gym, yoga classes, Zumba classes, fitness club or sports club will be affected by the next pandemic. You might have to close down temporarily or permanently unless you prepare in advance. Can you work against your own flawed human nature, think ahead, and get ready?
Our ultraviolet sterilisation tech could save your fitness and well-being business’s life. Here’s how.
Long term thinking and ultraviolet sterilisation
While humans are intelligent enough to be aware of the challenges we face in the future, with excellent survivalist decision-making skills, actually doing something about longer term risks is a different story. We struggle to think ahead, and we find it almost impossible to do what’s needed now to save people in the future. Climate change proves the theory.
At the same time planning is a must for a successful business. We need to intentionally examine what might happen in the future. We should always analyse how the choices and decisions we make today will impact our business’s future.
UV sterilisation is all about future-proofing your business for the next pandemic. But it’s also about ‘now’. What if all your staff go home sick at the same time, just because there’s a particularly nasty common cold virus, flu virus, or norovirus outbreak doing the rounds? It isn’t a pandemic, but it can still affect your bottom line.
Why gyms and other sports settings are particularly vulnerable to illnesses
Picture your premises. If it’s a gym you’ll have people working out hard, puffing and blowing, getting out of breath, chatting, shouting encouragement, laughing – all the signs of people using your space the way it’s intended, and enjoying themselves enormously.
The same goes for zumba, circuit training, aerobics, five-a-side footie, more or less every indoor sporting and wellbeing setting where people are exercising, breathing hard, making an effort. All that work and activity sends viral threats spinning around the space, floating through the air to infect person after person.
When we exercise vigorously we tend to breathe rapidly and deeply, which means the exercise area itself can soon fill up with viruses, bacteria and more. The changing rooms, loos and showers are equally vulnerable, being warm enclosed spaces where there’s little if any airflow. This means viruses can easily collect and hang around, both in the air and on every surface the air touches.
People with warts and veruccas can easily pass them on. In a worst case scenario you could even get Legionnaires disease infecting your air conditioning and water supply systems.
What will happen to your bottom line if an infection strikes?
Say you need to close your gym down for a week, maybe two, either because of staff illness or a pandemic. Can you afford two weeks with no income? Maybe more?
The Association of British Insurers predicted their members were expecting to pay out as much as £2.5 billion for 2020 covid claims alone. During the covid pandemic the insurer AXA said it wouldn’t pay out for covid business interruption claims because covid was new, an illness not specified on policies, revealing it’s unwise to rely wholly on insurance to fix your finances.
Be wise - Think ahead with our UV sterilisation units
Luckily it won’t break your bank account doing the wise thing. Some of our UV sterilisation units are portable, perfect for wheeling from space to space. Others are fixed into existing light fittings to either work continually or switch on automatically once everyone has left the room.
What you need depends on your particular premises. You can rest assured we’ll provide the expert advice you need to minimise your spend and maximise the impact. One thing you can know for sure? Our tech is surprisingly affordable considering it’s so powerful, so flexible, and so useful. Give us a call for an interesting no-strings discussion.